Pratilipi Reports Strong Revenue Growth and Narrowing Losses
Digital self-publishing and storytelling platform Pratilipi has reported a strong financial performance for the fiscal year 2025-26 (FY26), with operating revenue more than doubling to ₹186 crore, up from ₹82.4 crore in the previous fiscal year. The company’s total income reached ₹189 crore when including non-operating sources. Concurrently, Pratilipi successfully reduced its annual net losses to approximately ₹45 crore from the ₹50.41 crore loss recorded in FY25, demonstrating improved operational efficiency.
The company’s growth is driven by its strong user engagement and a diversified monetization strategy. Pratilipi currently boasts a highly active user base, recording 1.8 million Daily Active Users (DAUs) and 3.8 million Monthly Active Users (MAUs). The platform maintains an impressive daily retention rate, with 46% of monthly active users returning daily. The average daily time spent on the platform stands at 68 minutes for general users and leaps to 139 minutes for paying subscribers.

Diversified Monetization and Intellectual Property Expansion
Pratilipi’s business model has successfully expanded beyond simple reader subscriptions. While standard subscriptions account for a steady share—with roughly 17% of MAUs acting as active paying members—the company has scaled up microtransactions, physical book publishing, and IP licensing for web series, audiobooks, and comics. This multi-format approach has allowed the startup to unlock additional value from its vast repository of user-generated regional literature.